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LIFEWORD: Speak Their Language

BT Staff

      Just because you speak English in the United States doesn’t mean people understand you. It certainly doesn’t guarantee that people will listen to you. 

      Lifeword is committed to speaking into the heart-language of the listener/viewer. That means moving into their culture and speaking a cultural language that will touch their hearts and move them to want to know more about following Jesus. 

      Lifeword’s Outdoors with Shaun Merrell is a hunting and fishing show… with a twist. There are lots of fishing stories told on this show and plenty of hunting episodes filmed, too. But in the middle of those stories, Shaun Merrell shares the greatest story ever told. He retired from Arkansas Fish and Game and uses his experience in the outdoors as an avenue to show people the way to a relationship with Jesus. 

      Lifeword’s Storybook Homes show is hosted by Niki Thompson. Niki is, by trade, a person who redecorates and transforms old homes into new ones. Her passion is to take a home others see as disaster and turn it into a masterpiece. She shares that passion with the Lifeword audience on her Storybook Homes series, but she shares more than home restoration. Niki shares her greatest passion — life restoration — and uses her expertise as a door to introduce people to a relationship with Jesus Christ. 

      Blake Martin is a farmer and rancher. And he’s also a pastor! That combination of a love for farming and his passion for Jesus is a great combination for the Lifeword show we call Tailgate Talks. Blake dons his bib overalls, let’s down the tailgate of his truck and shares his love of farming. He uses analogies and stories from the farm to teach the story of Jesus. Thousands watch Blake on Facebook and understand exactly what he is sharing with them. He is speaking in a language they understand. 

      Shaun, Niki and Blake are three of over 250 Lifeword broadcasters around the world who are spreading the story of Jesus through media. On Lifeword Sunday, you and your church have the opportunity to support each of them and all of the Lifeword team as they tell the story! 

      Go to wetellthestory.com and register your church for Lifeword Sunday! Give generously so that millions around the world can hear the story of Jesus!